1. Shein to Invest $430,000 in Six DFS Branches

On March 11th, Shein, a fashion e-commerce platform, announced an expanded partnership with Dress for Success (DFS) branches locally. DFS, a non-profit organization, aids women in their professional and personal growth by providing support networks, professional attire, and development tools, thus promoting economic independence among women.

Shein will provide $430,000 in funding to six DFS branches in the United States, the United Kingdom, Italy, and Singapore. Additionally, new partnerships will be established with branches in Indianapolis, Chattanooga, Milan, Rome, and Singapore, while maintaining long-term cooperation with the DFS branch in Greater London.

Source: Network

2. U.S. Courts Issue Four TROs in Four Months, Demanding Dozens of Sellers to Cease Shein Infringement

On March 11th, the latest temporary restraining order (TRO) issued by the U.S. courts revealed actions against Shein infringement. The Eastern District Court of Illinois Northern District issued TROs to 31 merchants on cross-border platforms, demanding cessation of Shein infringement and freezing of funds in their accounts. Most of these merchants operate on emerging cross-border e-commerce platforms.

Previously, from December 2023 to January 2024, Shein pursued legal actions to protect its proprietary brands, securing three TROs from U.S. courts, requiring dozens of merchants infringing on Shein's intellectual property to remove infringing links and images. The courts deemed it necessary to freeze funds in these merchants' accounts to prevent irreparable losses for Shein if immediate measures against infringing parties were not taken.

Source: Network

3. Shopee Philippines: All Sellers Required to Register with BIR to Conduct Business

On March 11th, Shopee Philippines e-commerce platform announced that, to maintain tax obligations fairness between physical stores and e-commerce sellers, the Bureau of Internal Revenue (BIR) issued Revenue Regulation No. 16-2023 on December 27, 2023. This regulation mandates local e-commerce sellers to pay 0.5% deductible withholding tax on their total sales. Additionally, all e-commerce sellers must register with BIR to operate on the e-commerce platform.

Source: Shopee Philippines e-commerce platform

4. J&T Express Signs Agreement with Salla, Saudi Arabia's Largest E-commerce Platform

On March 11th, J&T Express, an international express logistics company, participated in the largest technology event in the Middle East, LEAP, held in Saudi Arabia. At the summit, J&T Express signed a cooperation agreement with Salla, the largest local e-commerce platform in Saudi Arabia, aiming to provide comprehensive cross-border logistics services, including fast and secure transportation, customized logistics solutions, and high-quality after-sales services for Saudi consumers and merchants. J&T Express anticipates that this cooperation will further strengthen commercial ties between Saudi Arabia and the rest of the world, promoting the prosperity of cross-border trade.

Source: Jiemian News

5. Temu Spends $2 Billion to Become Meta Platform's Largest Advertiser in 2023

On March 11th, Temu, an e-commerce platform under Pinduoduo, became the largest advertiser on the Meta platform in 2023, with advertising expenditures reaching approximately $2 billion. This substantial investment surprised executives of both companies and attracted widespread attention to Temu's marketing strategies in the industry.

The report also revealed that Temu's advertising expenditures on Google, owned by Alphabet, also ranked among the top five last year. This indicates Temu's increasing investment in the digital advertising market to attract more American customers.

However, a spokesperson for Temu raised objections to this figure but declined to disclose specific expenditure levels. Nevertheless, considering Temu's advertising volume since entering the U.S. market, its significant investment in the digital advertising market is evident.

Source: The Wall Street Journal

6. SF Express Listed in the Top 100 Private Enterprises in China in 2024

On March 11th, the "Top 100 Chinese Private Enterprises in 2024" was released. JD.com's revenue exceeded 1 trillion yuan, maintaining its position as the top company, while Alibaba ranked second, unchanged from the previous year. Huawei and Hengli exchanged rankings, ranking third and fourth, respectively. ByteDance, renamed as TikTok Group, ranked fifth, rising four places from the previous year. It is understood that this is the second year of the release of this list, with the revenue threshold for the top 100 private enterprises in 2024 set at 88.5 billion yuan, an increase of 9.4 billion yuan from the previous year.

It is worth mentioning that in the express logistics field, SF Holdings was the only company listed, ranking 23rd with revenue of 267.49 billion yuan, up three places from the previous year. In the e-commerce retail field, in addition to the top two JD.com and Alibaba, companies such as Meituan, Pinduoduo, Vipshop, and Yonghui also made it to the list.

Source: "Top 100 Chinese Private Enterprises in 2024"

7. East Joy Express Successfully Launches "Haikou to Bournemouth, UK" Air Route

On March 11th, East Joy Express officially launched the inaugural flight of the international air route from Haikou Airport (HAK) in Hainan, China, to Bournemouth Airport (BOH) in the UK. It successfully completed a logistics delivery service commissioned by an e-commerce platform. In the future, East Joy Express will continue to focus on cross-border e-commerce logistics outbound, launching more outbound logistics products from the perspectives of cost and timeliness.

Source: East Joy Express

8. Africa's First E-commerce Logistics Center Officially Completed

On March 11th, Africa's first e-commerce logistics center was officially completed. Located at Bole Airport in Addis Ababa, the capital of Ethiopia, the center has a total investment of $55 million. The newly built e-commerce logistics center, with e-commerce, postal, and express delivery services as its core, can provide customers with one-stop services, including cargo consolidation, splitting, sorting, repackaging, and labeling.

Source: Ethiopian Airlines Group

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official account: BaiXiao Network